CGI- Adding an Extra Slice of Life to Lifestyle Furniture

Life is a reflection of your choices. You cannot simply discount life to being alive. What is life without a style? There is more, and what better way to reflect it than through CGI lifestyle furniture. Home is where life thrives, so make the best when it comes to your product presentation with lifestyle home furniture.

The way you present your furniture says a lot about your brand personality and outlook. The things you choose, and the way you decorate and present your products matter.
Furniture plays a critical role in defining the home and, respectively, one’s lifestyle. Does the furniture you manufacture fit into the lifestyle of your customers? If not, perhaps it is time you update your product catalogue with photorealistic imagery and 360-degree views of lifestyle furniture.

Lifestyle home furniture is created with the intent to reflect your taste and complement one’s lifestyle needs. Buying lifestyle furniture is more than just a casual purchase.
Furniture is a big commitment, and it will likely adorn your customer’s home for at least a decade. Customers are not just looking for something to get them from A to B — they’re looking to turn heads. They must get a detailed view of how the furniture will fit into the rest of the décor.

360-degree spin product visualization is the closest we can get to “try before you buy” without—well, trying before you buy. Now, more than ever, potential customers are reluctant to leave their homes to inspect products before making an actual purchase.

That means they’re looking for the furniture manufacturer to give them an up-close look. CGI allows lifestyle furniture browsers a chance to get a look at a well-crafted piece of furniture from virtually every angle. This helps the customers to see crafted edges and the overall design of the furniture from virtually every angle. With the help of 3D visualization and VR furniture manufacturers/retailers can opt for interactive experiences giving customers a reason to speed up their buying journey.

A furniture manufacturer/retailer with the use of CGI can provide zoom features or color palettes to provide shoppers with a few extra details and help their shoppers envision how their products will appear in their living rooms, bedrooms, or dens. When shoppers can use their imagination, browsing can easily turn into buying.

The furniture category is one of the prime candidates for 360-degree product viewers because customers usually have furniture shipped to their homes.
This means that they’re comfortable purchasing without being able to touch the product or test it out. That extra experience with 3D visualization could be the nudge that convinces them to click “buy now.”

So, what are you waiting for? Add that extra slice of life to your furniture display. At Leons Digital, we’re helping brands take advantage of CGI to meet their requirements and stand out.
If you’re ready to create your professional catalogue, brochure, or online store, schedule a demo with us today, and our experts will walk you through the next steps.

Reach out to know more about how Leons Digital can help you in your next project.

Here are some advantages of using CGI over traditional photography.

#1 Saves Time

Traditional photography takes at least a week to arrange actual products, and props, decide the locations, etc. In traditional photography, you need to manually set up the lighting and props and then, for further time, get the images done. CGI offers to create realistic and high-quality images in less time. With CGI, it hardly takes a day to generate high-quality images with any background. CGI designers can add any location and backdrop to your products with the click of a mouse to make them look appealing to the audience.

#2 Cost-effective

With CGI technology, there is no need for an actual photoshoot. It eliminates the need to hire expensive crews for photography. CGI is rendered using advanced software and technologies and, hence, does not require you to travel to exotic locations to get the perfect backdrop to photograph and film your products. It reduces the logistics and travelling costs incurred for traditional photoshoots. CGI also eliminates shipping costs.

#3 Margin of Error

In the case of traditional photography, the chances of error are higher, as anything can go wrong while doing a live photoshoot. However, with CGI, the margin of error is negligible and it allows companies to showcase their products in every size/color/angle/texture. CGI lets you alter product images without needing to reshoot.

#4 Visualization

CGI offers a way to produce images for products that do not physically exist yet. But with traditional photography, you can shoot a car only after it has been prototyped. CGI is a great solution to acquire photorealistic images of the product before it’s physically produced.

#5 Accessibility

Creating something using CGI means you will always have access to the digital file. Once the CGI version of the product has been made, it can be used over and over for future product images. This means you can access it whenever you like, allowing you to change any style elements, products, or moods without having to re-shoot. Creating a computer-generated model of a product gives you a complete record of it – this could be delivered in all kinds of angles, colors, and textures, without any design or size restrictions.

Reach out to know more about how Leons Digital can help you in your next project.

Tag: Furniture