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Using CGI in Commercial Marketing

#1 CGI is cost-efficient in comparison to traditional photography and videography

CGI makes it possible for commercial marketing companies to capture those intricate details of their products/services without the need to hire expensive and professional crews for film and product photography.

A CGI service also helps to reduce the transportation costs incurred while travelling, and at the same time, it can also help to reduce a lot of transportation hassles that commonly occur during traditional photoshoots.

So, in a nutshell, it can be said that CGI helps to save a whole lot of money on:

• Shipping

• Logistics

• Construction

Hence, there’s absolutely no doubt that CGI is more cost-efficient in comparison to traditional photo/video shoots.

#2 CGI can help create the maximum impression on your audience as a whole

The main objective of ANY Commercial marketing campaign should be to create the maximum possible impression on their audience as a whole.

The more the impression, the better the customers reached.
CGI can help a lot in this aspect by creating a sense of wonder in the audience. The viewing experience becomes extremely gratifying from the point of view of the audience.

#3 CGI allows businesses to visualize an object before its existence

In case you don’t have the product or object ready for your photo shoot, CGI can come in handy.
CGI makes it possible for you to visualize a prototype or a product long before its launch.

With the help of computer-generated imagery [CGI], you will be able to create your products digitally from scratch, even if they have not made it beyond your research and development centres.


Reach out to know more about how Leons Digital can help you with your next project.